You’ve always dreamed
of building a
successful business

Gain startup wisdom, entrepreneurial skills, and

valuable connections to achieve your dream


you could try

All the risky ways that may not work


Deplete your life savings and spend $1,000s on sales and marketing with no results


Waste 3 to 6 months learning lots of theory but uncertain how to apply it to your idea


Burn $50,000 to get an incomplete product and no ability to generate revenue


Exhaust 3 months preparing for demo day resulting in no paying customers or investors


there's a better way

Avoid mistakes that cost you time and money

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online community for entrepreneurs

Gain entrepreneurial skills and relationships that last a lifetime 

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Easy to understand lectures that teach you essential startup skills in bite-sized pieces

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Work on rich case studies to sharpen your entrepreneurial abilities

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Avoid wasted time by systematically working on your startup through our guided labs

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Connect with other founders in curated community discussions to open the right doors

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One-on-one coaching with experts who provide actionable steps to keep you on-track and focused


so what are you waiting for

Whether you're just starting out or struggling to attract customers

In 2 hours, gain an overview of what it takes to build a thriving business using modern startup techniques

If you're already in business, take our snap assessments to determine how close you are to achieving your success

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your lean Ninjas

Your coaches who've been there and done that


Stephen White coaches entrepreneurs and new product teams on business modeling, new product development, and marketing strategy.

Stephen's Accomplishments:

  • entrepreneur in Residence at the Houston Technology Center and a startup advisor for SXSW Accelerator, HATCH pitch, Texas A&M’s Center for New Ventures & Entrepreneurship, and University of Houston’s REDlabs.
  • founding team member of four startups, developed new business offerings as an INTRAPRENEUR
  • founded a short-term lay mission program serving indigenous communities in the highlands of Guatemala.

Stephen is a certified public accountant and holds a Masters of Accounting from Texas A&M University, and a Bachelors of Accounting from Texas A&M University.



Shafique Pappa is a founding team member of seven companies in the technology, medical and food industries. He has over 25 years experience in new business development and product management for early stage, growing companies.

Shafique's Accomplishments:

  • grown product lines to $30 Million in sales and raised outside funding for his new ventures.
  • He’s been an advisor to award-winning startups developing new products related to 3D printing, Internet of Things “IoT” devices, and healthy foods.
  • led 200+ person teams

Shafique is a sought after mentor due to his patience, encouragement and actionable feedback.

Shafique holds a masters degree in Computer Science from University of Houston, and a Bachelors of Science in Mathematics from Purdue University.


yOur practitioner's Guide

Based on the best insights from Silicon Valley to help you build a thriving business

Finding customers who are willing to pay for your solution even though it isn’t perfect made the difference in finding early success. The hands-on mentoring provided in this course has been invaluable in rethinking my approach, finding MY early adopters and generating revenues quickly. All of this will help me continue to evolve my product AND sell while doing it.
— Mariam Haddad - CEO, Performance English

your tools

We make it easy for you to learn, apply and connect with the best resources so you can succeed

Join over 6,000 Houstonians learning lean startup methodologies to build extraordinary businesses


still not convinced this is for you?

95% of all startups fail by not avoiding one of these common dead-ends

Don't waste your time and your life savings making these mistakes

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